2021, Churn Rate and Privacy Protection

Holistic Email Metrics Matrix: Are You Seeing the Whole Picture?

Litmus

JULY 8, 2021

Apple’s Mail Privacy Protection will make the open rate increasingly difficult to rely on. List growth and churn rate. Inactivity rate. Last updated July 8, 2021. See more of the email picture. Watch for: Active list size. Length of inactivity. Get on the list ?. appeared first on Litmus.

Webinar Metrics

Webinar Metrics Deliverability CAN-SPAM Co-Registration

20 Email Metrics & KPIs to Measure Success and Drive Action

Litmus

JULY 20, 2021

The state of email analytics in 2021. There’s a reason many call the open rate a vanity metric. And with Apple’s Mail Privacy Protection on the horizon, the open rate for your Apple Mail users may be overinflated (and useless). Last updated July 20, 2021. Here’s what we found. Start your free trial ?.

Webinar Metrics

Webinar Metrics Click Rate Deliverability Open Rate

B2B Marketing Zone

Holistic Email Metrics Matrix: Are You Seeing the Whole Picture?

20 Email Metrics & KPIs to Measure Success and Drive Action

Webinars

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