How to Drive More Profits With Experimentation: Full Funnel Testing Guide for 2022
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JANUARY 17, 2022
So their retention rate was kind of around 13%… and then putting the cost of acquisition into that equation, it turned out that every single new customer that purchased on their website was hurting their business in the long run… You can hurt your business even when you think that you’re growing. Annika Thompson, Speero.
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