2017, Doubleclick and ROAS - B2B Marketing Zone

Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

Hubspot

APRIL 2, 2021

Originally DoubleClick Bid Management, DV360 integrates seamlessly with Google Analytics and other Google products. In 2017, Adobe launched a powerful DSP to tie with Adobe Audience Manager and Adobe Analytics. Adobe also has powerful performance optimization features to maximize return on ad spend (ROAS). Verizon Media.

Buy

Buy Work Management Cost Per Thousand Marketing AI

SMX West 2017 Day 2 – AdWords Attribution, Drafts & Experiments, and More Attribution

QuanticMind

MARCH 22, 2017

SMX West 2017, Day 2. As a case study, Google highlighted German online pharmacy medpex.de , which switched to DDA and noted a 29% lift in conversions, 37% higher return on ad spend (ROAS), 95% increase in mobile conversions and 148% increase in mobile ROAS. . DoubleClick Search and Smart Bidding.

Adwords

Adwords Cost per Acquisition CPA ROAS

B2B Marketing Zone

Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

SMX West 2017 Day 2 – AdWords Attribution, Drafts & Experiments, and More Attribution

Webinars

Stay Connected