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13 Things to Start, Stop & Keep Doing With Your Email Marketing in 2017

Hubspot

For example, back in 2014, we found that emails with the recipients’ first names in the subject lines had higher clickthrough rates than emails that didn’t. hours, you'll learn about lifecycle marketing, email list segmentation, design, deliverability, and more skills to help you cultivate a strong strategy for 2017 and beyond.

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What Happened to Our Metrics After We Stopped Sending So Much Email

Hubspot

Not only is that a really bad experience for our subscribers, but it's also not good news for the health of our email deliverability. 2) Our blog email notification opens, clicks, open rates, and clickthrough rates (mostly) increased. So our list was big. Now, here's how it works. We send you emails for six months.

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19 Simple Email Marketing Tips to Improve Your Email Open and Clickthrough Rates

Hubspot

Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. Include their first names sometimes (it could increase clickthrough rates ), or even add something about their specific location.

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9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

Not only will sending emails to purchased lists harm your email deliverability and IP reputation, but there's a good chance the people on your purchased list have never heard of your company -- making them far more likely to mark you as spam. October 24, 2016. There are a lot of reasons buying email lists is never a good idea.