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Reborn AutoPilot Aims to Simplify Multi-Channel Marketing

Customer Experience Matrix

I wrote about Bislr in November 2013. Back then, they positioned themselves as a “marketing operating system” that provided core functions but would ultimately let users connect with third party apps. This allows marketers to adopt Autopilot without discarding their current tools, easing the transition.

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6 marketing attribution and predictive analytics platforms your organization should consider

Martech

Using sophisticated proprietary algorithms to blend different types of data, these platforms can provide marketers with valuable insights into how to better allocate their resources. A screenshot of the Full Circle Insights platform (via Full Circle Insights). Founded in 2013, the company has 90 employees.

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Oh Shiny! Cool Marketing Technology I'd Evaluate in Detail if I Didn't Keep Getting Distrac.Oh Shiny!

Customer Experience Matrix

Recommendations can appear on Web pages, mobile devices, display ads, or emails (where recommendations are updated by calls to the central server each time the email is opened). The pages are linked to marketing automation forms that capture the resulting leads. It now has signed more than 30 paying clients.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Social Media Terms - X.