The Effective Marketer

FEBRUARY 15, 2010

Studies from multiple email marketing service providers show different numbers when it comes to delivery rates, bounce rates, open rates, clickthrough rates, and more. I work for a B2B software company and we do regular email blasts. Our open rates average 30%. Is this good?

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

The Effective Marketer

JANUARY 13, 2009

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) Results from the email might point to improvements needed for the copy, the overall design, or even the landing page used.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

seo.co

DECEMBER 8, 2020

If you’d asked any online marketing professional this question 5 years ago, their answer would be markedly different from that of today. Website Design and SEO. Just as building a beautiful storefront isn’t the only factor that will result in sales, online marketing isn’t as simple as building a beautiful website.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111