Industrial Marketing Today

APRIL 26, 2010

Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.” .&# (See Content Marketing – The Ultimate Cheat Sheet ). How are you using content marketing in your B2B marketing?

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Hubspot

MAY 3, 2010

1) Identify keywords (be realistic) Let's face it, unless you're Blogger (which is owned by Google), Wikipedia, or WordPress, you're not going to be taking the #1 search engine result for the term "blog" anytime soon. For example "HubSpot | How to use a Blog." Instead you would want "How to use a Blog | HubSpot."

Traffic 28

Traffic Organization Long Tail Marketing Lead Scoring 28

Hubspot

DECEMBER 30, 2011

Google Reader - Google Reader is an RSS reader that allows you to aggregate various blogs and sites and collect updates to new content in one location. As of June 2010, LinkedIn had more than 70 million registered users, spanning more than 200 countries and territories worldwide. An example of an RSS Reader is Google Reader.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

As of June 2010, LinkedIn had more than 70 million registered users, spanning more than 200 countries and territories worldwide Lurker - A lurker online is a person who reads discussions on a message board, newsgroup, social network, or other interactive system, but rarely or never participates in the discussion. Connect with HubSpot :

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. You can follow any responses to this entry through the RSS 2.0

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100