Marketing Leads: Quality Vs. Quantity
Marketing Insider Group
AUGUST 12, 2010
kenny madden Aug 13 2010 Michael, Great post. On average a software company will spend between $40 – $75K in additional “qualification” costs for every 1000 “leads”. Happy to connect kenny@spiceworks.com Michael Brenner Aug 14 2010 Hi Kenny, thanks for your comments. Here is something I put together on the topic.
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