2009, PR, ROMI and RSS - B2B Marketing Zone

Investing in Marketing: Calculate ROI before you Leap

Online Marketing Institute

NOVEMBER 8, 2010

You had to develop a “brand”, build “awareness” in your industry, and engage in activities like PR and advertising – all activities that didn’t result in a measurable return on investment. Today, more and more marketers are embracing the importance of demonstrating tangible Return-on-Marketing-Investment (aka ROMI). Especially now.

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ROMI ROI Planning Advertising Agencies

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. It is very economical for a smaller PR agency or large (from $9.99 Hope that helps! You don't define.

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Social Media Media Paid Content Work Management

B2B Marketing Zone

Investing in Marketing: Calculate ROI before you Leap

Convince and Convert Blog: Social Media Strategy and Social Media.

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