Rollworks

DECEMBER 14, 2021

Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. Long term returns. One of the main goals of ABM is to deliver tailored content to the right stakeholders so they can continue to move further into the sales funnel.

Account Based Marketing 52

Account Based Marketing ABM Stats Allocation 52

Business Brainz

JULY 11, 2021

The importance of insight at every stage of the funnel is undoubted. Insight provides you with a holistic view of your target account, it will not only help you to develop a hyper-personalised content strategy for them but also identify the channels to best engage with them. Sales and marketing alignment.

Account Based Marketing 52

Account Based Marketing ABM Budget Programs Ideal Customer Profiles 52

Rollworks

MAY 21, 2018

Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. Long term returns. One of the main goals of ABM is to deliver tailored content to the right stakeholders so they can continue to move further into the sales funnel.

Account Based Marketing 40

Account Based Marketing ABM Statistics Allocation 40