ERDM

JANUARY 22, 2019

But these artificial labels do not work because no matter what you are selling, you are selling to a person. Regardless of where the buying decision is made — be it at home or in the office — it is a person making that buying decision. In short, now is the time to shift to person-to-person (P2P) marketing.

Ideal Customer Profiles 53

Ideal Customer Profiles P2P Opt-out Enterprise Management 53

ERDM

JANUARY 22, 2019

But these artificial labels do not work because no matter what you are selling, you are selling to a person. Regardless of where the buying decision is made — be it at home or in the office — it is a person making that buying decision. In short, now is the time to shift to person-to-person (P2P) marketing.

Ideal Customer Profiles 49

Ideal Customer Profiles P2P Opt-out Enterprise Management 49

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. So, as it turns out, we still have work to do. As MarketingProfs points out, “As a B2B social media marketer, you need to back every move with solid data and evidence. Align Social with Sales & Marketing.

Social Media 96

Social Media Media B2B Tips 96