KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). As Oracle notes , “Just as buyers use social media to learn about you, use the same tools to keep up with them.”.

Social Media 96

Social Media Media B2B Tips 96

Directive Agency

JULY 15, 2019

On this episode, we speak with Tim Soulo, the Chief Marketing Office and Product Advisor at Ahrefs. Now if you don’t know what Ahrefs is, it is one of the, if not the, best SEO tools out there. We talked about how B2B leaders can leverage SEO tools to grow their businesses. So we talked about the future of SEO.

SEO 40

SEO Paid Content Budget Programs Tools 40

Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 10 Steps Using Social Media For Business Development by Soulati-TUDE.

Social Media 100

Social Media Social Marketing Work Management Media 100

Online Marketing Institute

DECEMBER 9, 2009

Typically, B2B markets are smaller, products and services are more complex, and sales cycles are longer. For B2C websites, the majority of content focuses purely on product information. The target keyword glossary, therefore, included both specific product terms and issue-based terms. Content is key for B2B websites.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40