Strategic-IC

FEBRUARY 6, 2023

Informed by your Ideal Customer Profile, guided by your first- and third-party data, they’re the hub from which to roll out creative strategies and messaging tactics. And the beauty of that focus on accounts is ABM’s ability to deliver truly unique, engaging, and personal buyer experiences that regular B2B marketing strategies simply cannot.

Account Based Marketing 62

Account Based Marketing ABM P2P Ideal Customer Profiles 62

KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Optimize Your Social Profiles. In addition, your profile should be optimized for search purposes.

Social Media 96

Social Media Media B2B Tips 96

Directive Agency

JUNE 18, 2019

Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. And I found in Canada things kind of lag behind in terms of understanding and people really seeing the opportunity in things or being willing to invest in it. Sharing Content on LinkedIn.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. And I found in Canada things kind of lag behind in terms of understanding and people really seeing the opportunity in things or being willing to invest in it. Sharing Content on LinkedIn.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40