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MarketingSherpa Marketing Summit, Top 20 Posts from Day 2

Smashmouth Marketing

sherpab2b09 kimalbee : SMB Newsletter Response: Look beyond the opening click to conversions when examining response and best day to deliver #sherpab2b09 viewstream : @KenricVanWyk landing page driven site fueled only by organic search. SO leverage content, and find inexpensive ways to produce. sherpab2b09 [link].

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

There are so many scenarios out there, and so many lead-gen tools available that it should be possible to craft an effective program. Outsiders can refocus us, bring opportunities into the light, and wake us up. If blogging truly offers no benefits, big deal. Do what works for you. Q: What are your favorite blogs?

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Which lead gen tactics work best? Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. Yet less half utilize webcasts and just 20% create e-books. This despite the fact that 80% of SMB websites don’t display links to the company’s social networks.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Which lead gen tactics work best? Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. Yet less half utilize webcasts and just 20% create e-books. This despite the fact that 80% of SMB websites don’t display links to the company’s social networks.