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Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance

DealSignal

2 Use lookalike modeling to identify new leads to focus on If you’ve had prior success with a company in a specific vertical or niche, look outward and find similar companies that could be ideal clients. Maximize your ad spend by developing ad campaigns targeted specifically for small micro segmented audiences for enhanced ROI.

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Account-Based Marketing Strategies: 7 Tactics to Improve Performance

DealSignal

By identifying new leads that are similar to your existing successful accounts, you can quickly and efficiently expand your pipeline without having to spend as much time and resources on lead generation. Maximize your ad spend by developing ad campaigns targeted specifically for small micro-segmented audiences for enhanced ROI. #4