Demandbase: A New Twist In The Lead Management Automation Market

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I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. (I’m It will be interesting to see how the "push" and "pull" markets come together over time - or will they? a)Response analysis: After your cold call or email interested people will visit your website (again): this information is to be used to adjust your communication message.

B2B Lead Management Market Heats Up

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4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Posted by: Henry Bruce | March 25, 2008 at 09:23 AM Laura, very interesting insights, thank you. In most B2B cases, the first sign of interest is a visit to the website of the company. Interesting question and one I love to ponder.