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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Forbes) 93% of online experiences start with a search engine.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Marketing Edge podcast.

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B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

B2B demand generation marketers face a growing list of challenges, from navigating complex buyer journeys to breaking through the noise of a crowded marketplace. High-quality, validated, opt-in leads are essential to driving sales and revenue growth, but generating them is no easy task. 3… 2… 1… Blast off!

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4 Ways to Market Your Tech Company

The Lead Agency

Tech companies use IT marketing tactics to build their brand and generate demand for their products and services. But with heavy competition in the sector, it is vital that technology marketers differentiate their products and services from their competitors.

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Lead Nurturing—Three Gifts That Keep On Giving

Adobe Experience Cloud Blog

by Kelly Waffle Years ago when I started embracing marketing automation it was because we were generating a lot of demand from trade shows, emails, seminars, webinars, search engine marketing, and of course, our website. Lead scoring is still a key reason why many marketers look at marketing automation today.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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The Customer Journey Starts Here

GreenRope

To make things less complicated, let’s take a look at some of the different tactics for generating awareness. For the sake of length, we are going to focus on some of the most used lead generation tactics. Provides content ideas for marketers. Typically, you do a Google search. It increases efficiency.