Focus Group, Multivariate analysis and Rules

How to Do A/B Testing in Marketing (A Comic Strip Guide)

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OCTOBER 27, 2021

Imagine if they had tested the idea with a focus group of their customers and not their staff first before pushing it live? As a rule of thumb, this means that you need around 10,000 visitors to your particular test or around 500 conversion events but it really depends on how the test performs. Multivariate Tests.

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20 Conversion Optimization Tips for Zooming Past Your Competition

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OCTOBER 1, 2018

but to make things simple, here are a few testing rules that should help you breeze past most common testing mistakes : Always determine a sample size in advance and wait until your experiment is over before looking at “statistical significance.” Multivariate test. Multivariate test. Image source. Bandit test. A/B/n test.

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Optimization Conversion Multivariate analysis Tips

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How to Do A/B Testing in Marketing (A Comic Strip Guide)

20 Conversion Optimization Tips for Zooming Past Your Competition

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