How to Do A/B Testing in Marketing (A Comic Strip Guide)
Convert
OCTOBER 27, 2021
Imagine if they had tested the idea with a focus group of their customers and not their staff first before pushing it live? Ideas and Opinions Beat Data. It doesn’t matter if it’s your personal opinion or that of the Highest Paid Person (HiPPO), you need to test and trust the data. Opinions don’t matter, results do.
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