Convince & Convert

APRIL 28, 2010

I like your “monitor and respond to all&# thought — this is more of a public relations model than a marketing model, especially if we dispense with the concept of “impressions&# in favor of “contacts.&# We have also found asking appropriate questions and product usage details help identify these folks.

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Convince & Convert

JULY 14, 2010

There is nothing new about social media; it's just modern WoM. There is nothing new about social media; it's just modern WoM. As such, it should compliment, enrich and accelerate the strategies ALL good marketing professionals are already engaging in and, ultimately, the executive vision for the company in question. .&#

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Convince & Convert

SEPTEMBER 20, 2010

[link] & [link to post] – Posted using Chat Catcher [link] SemBarista (SEM Barista) Twitter Comment RT @PageRankSEO “Crushing the Myth of B2B Social Media&# /by @jaybaer [link to post] #b2b #socialmedia #conversion – Posted using Chat Catcher [link] SemBarista (SEM Barista) Twitter Comment RT @PageRankSEO “Crushing the (..)

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Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 22, 2010

I love the inverted pyramid, and agree wholeheartedly with your point about the best way to build loyalty with existing customers (and to communicate that loyalty to ancillary networks through WOM). And if an organization is adept at this, they can build a connective bond between (a) brand communities and (b) social CRM channels.

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