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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

How to Calculate Social Marketing ROI - Paul Gillin , June 24, 2010. Real Examples of Social Media ROI - Customer Experience Matrix , March 19, 2010. Why the volume and quality of interactions with customers has to pass for social media ROI - Chris Koch , January 22, 2010. Loopfuse , June 30, 2010.

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B2B Lead Management Market Heats Up

Online Marketing Institute

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. The topic is ROI measurement of Marketing initiatives. Here’s the problem.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Search Engine Marketing ROI. eMarketing Strategist , August 3, 2010 A home page is the page people land on when they go to your main URL such as www.yourdomain.com. LoopFuse also provides automated Salesforce.com integration, but doesn’t have Genius’s Web tracking technology. The Social Media ROI Debate , August 23, 2010.