Email Marketing Intent-based Leads Lead Nurturing Marketing Leads 
DealSignal
FEBRUARY 23, 2023
Did you know that, according to a study by HubSpot , 61% of B2B marketers rank lead generation as their number one challenge? With businesses constantly searching for new customers, it’s no wonder that B2B lead generation has become a top priority for marketers.
DealSignal
DECEMBER 28, 2021
What Is Demand Generation Marketing? Demand generation marketing is a strategy that marketers use to generate brand awareness and interest in a product or solution at scale, leveraging several disciplines within marketing. You should also distribute this content on multiple channels, like email and social media.
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DealSignal
MARCH 22, 2023
Behind every lead strategy, there is usually a data gap quietly lurking—whether it’s fake phone numbers on lead magnet forms or outdated email addresses that your nurture campaigns are being delivered to. Hint: if your forms have more than four fields, you have lots of room to optimize and bring in more leads.)
DealSignal
FEBRUARY 26, 2024
According to HubSpot , 77% of marketers saw an increase in email engagement over the last 12 months, and marketers who used segmented campaigns saw as much as a 760% increase in revenue. When done correctly, email marketing is a low-cost, high-return tactic that should be weaved into any content marketing strategy.
Inbox Insight
NOVEMBER 23, 2022
Lead generation isn’t just about generating leads; it’s about generating quality leads – an essential activity for B2B marketing and sales teams. In the world of B2B marketing, lead generation encompasses much more than simply identifying prospective customers. Sales Qualified Lead (SQL).
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