Getting More Out of Each Click with "Post-Click Marketing"
DECEMBER 8, 2008
Critics of these services refer to them as "spyware," though that term isn't really fair. VisitorTrack service provides robust geo-targeting (so you know exactly where visitors are coming from) and email notification, but it's biggest strength is detailed and customizable reporting capability. Contact names are available free through LinkedIn or on a pay-or-play basis from Jigsaw. LeadGenesys offers broad functionality for tracking email campaigns and website visits.