Leadspace

MARCH 31, 2022

Their Go-to-Market team was tasked with doubling Sales Qualified Opportunities driven through both new logo capture and installed base customers. These third party sources include over 180 fields of account firmographics, lead/contact demographics, intent and semantically-mapped skills. The Challenge: Double the Pipeline.

Lead Ranking 62

Lead Ranking Sales Qualified Leads Lead Scoring Ideal Customer Profiles 62

Engagio

JANUARY 14, 2021

We conducted a study at Demandbase that showed that SDRs can save about 5+ hours a week of work with effective prioritization. Intent — Find the accounts that are showing interest in your product or your competitor’s. This information provides insight into who the best accounts are, the most effective way to reach them, and when.).

Ideal Customer Profiles 118

Ideal Customer Profiles Lead Ranking DemandBase Sales Qualified Leads 118

Zoominfo

OCTOBER 21, 2021

This goes for everything from tactical approaches to business development research to the underlying characteristics that make said prospects qualified enough to engage in the first place. The revealed trends, both good and bad, equip leaders to identify effective tactics and expose inefficiencies.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

markempa

APRIL 27, 2017

During this stage, you’ll share content to help progress them from interest towards purchase intent. At this stage, you’re moving them from being lead to a sales qualified opportunity. This is where the hand-off from marketing to sales takes place and where people ultimately make the buying decision.

Top of Funnel 305

Top of Funnel Tips Sales Qualified Leads Lead Nurturing 305

markempa

MARCH 2, 2017

During this stage, you’ll share content to help progress them from interest towards purchase intent. At this stage, you’re moving them from being a lead to a sales qualified opportunity. This is where the hand-off from marketing to sales takes place and where people ultimately make the buying decision.

Lead Nurturing 120

Lead Nurturing Top of Funnel Sales Qualified Leads Tactics 120

Zoominfo

FEBRUARY 25, 2021

Consideration: leads are officially converted to sales qualified opportunities and are viewed as prospective customers. Marketing is able to better understand its contributions by analyzing key performance indicators (KPIs) such as leads generated, qualified leads generated, sourced pipeline, and revenue.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

Zoominfo

FEBRUARY 25, 2021

Consideration: leads are officially converted to sales qualified opportunities and are viewed as prospective customers. Marketing is able to better understand its contributions by analyzing key performance indicators (KPIs) such as leads generated, qualified leads generated, sourced pipeline , and revenue.

Sales Management 177

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 177