Customer Experience Matrix

JANUARY 22, 2013

Starting price is $30 per month after a 30 day free trial. The system makes it easy for small business to generate leads through social marketing campaigns and track results. This makes the strategy more appropriate for small marketing automation vendors who can't afford huge technology investments.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Work Management Marketing Automation 120

Customer Experience Matrix

JUNE 19, 2015

The core features of B2B marketing automation have been well understood for nearly ten years and prices have been dropping steadily for about the same time. Small businesses constantly cite cost as a major roadblock to adoption. But first let me cover one more business issue, which is that there are two ways to get Mautic.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Automation 120

Customer Experience Matrix

FEBRUARY 12, 2013

For example, LoopFuse reported 42% of respondents had marketing automation in place, a Forrester study reported 45% use among B2B enterprise marketers, and the Lenskold Group found 70% marketing automation usage.* I’ve excluded business under $5 million revenue from this analysis because that’s a very different market.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Automation 120