Internal Links: How to Build Internal, On-Site Backlinks for SEO
seo.co
MARCH 25, 2022
If we link to Wikipedia , it’s considered an external link; we’d be passing authority to Wikipedia (not that it needs it), but not passing authority to our own domain. Choosing the right keywords for your internal link anchor text can help you support pages for ranking in specific search engine results pages (SERPs).
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