How GE Digital Increased Accuracy on Marketing Influence Reporting by 195%
LeanData
JULY 13, 2020
And how much pipeline we, as the marketing team were contributing and influencing for the organization? As head of Digital and Revenue Marketing Analytics at GE Digital, these were the questions I was tasked to answer. I needed a tool that was ideally easy to implement (who has time!), The Solution: LeanData.
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