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How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

The marketers keeping pace with digital transformation will harness mountains of customer data from diverse platforms across the web, as well as from the physical channels & will put them to use for extracting valuable insights from data analysis & interpretation. According to Gartner. higher brand awareness, 1.5x

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How B2B Marketers can stay close to their Customers

Valasys

In an era of digital transformation, marketing has several boulevards. According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. B2B marketing has evolved.

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How to Optimize the Cost of B2B Marketing

Valasys

Embracing the digital transformation, the B2B industry has changed a lot over the course of the past five years. A new study from marketing research firm Gartner revealed that despite the proliferation of digitization, 77% of B2B buyers still are under an impression that making a purchase is time-consuming & even painful.

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