Digital Experience Platform Distribution Gartner Lock-In 
Martech
NOVEMBER 11, 2022
Luckily, in today’s digital world, there’s a plethora of data that B2C marketers can tap into to accomplish this very objective and mount successful campaigns by: Meticulously tracking and analyzing consumer spending. B2C digital marketing strategies. Defined as marketing focused on creating and distributing online content (i.e.,
Martech
DECEMBER 27, 2022
New tech platforms, devices and trends will generate new behaviors by consumers, and marketers will have to keep up. Below are some of the top ways that experiences and behaviors will change for consumers in 2023, and what marketers will do to adjust and maintain a competitive edge. That’s because the customer will change.
Expert insights. Personalized for you.
112 
Let's personalize your content