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How to Leverage Intent Data to Drive More Business

NetLine

Intent data can identify the competitors that prospects also consider, so you can utilize competitive take-out messaging to highlight your brand’s key differentiators—such as more robust features, accessible price points, and user experience. Nothing worse than spoiling a strong intent signal because you were overeager.

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Intent Data: The Good, the Bad, and the Illegal

Terminus

Every morning when a marketer gets into work, just after he or she fires up their computer and grabs that first cup of coffee, they pull out their crystal ball and begin to scan the future skies for potential buyers. . This data is hyper-focused on B2B products and is one of the strongest signals of purchase intent. .

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Intent Data: The Good, the Bad, and the Illegal

Terminus

Every morning when a marketer gets into work, just after he or she fires up their computer and grabs that first cup of coffee, they pull out their crystal ball and begin to scan the future skies for potential buyers. . This data is hyper-focused on B2B products and is one of the strongest signals of purchase intent. .