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How to Leverage Intent Data to Drive More Business

NetLine

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. Today, it takes a real-time, insider view into what prospects are truly interested in to properly drive leads.

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Intent Data: The Good, the Bad, and the Illegal

Terminus

Every morning when a marketer gets into work, just after he or she fires up their computer and grabs that first cup of coffee, they pull out their crystal ball and begin to scan the future skies for potential buyers. . Enter: intent data, the tried and trusted crystal ball of savvy B2B marketers. . — can’t see into the future?

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Intent Data: The Good, the Bad, and the Illegal

Terminus

Every morning when a marketer gets into work, just after he or she fires up their computer and grabs that first cup of coffee, they pull out their crystal ball and begin to scan the future skies for potential buyers. . Enter: intent data, the tried and trusted crystal ball of savvy B2B marketers. . — can’t see into the future?