20 B2B Marketing Strategies That Will Deliver Success In 2021
Marketing Insider Group
NOVEMBER 18, 2020
One of the most common ways to get started is by using your marketing agency or internal committee to identify your top five to ten competitors and conduct a SWOT analysis for each. In their ABM approach, the average deal size of accounts targeted via ABM methods was 35% larger than that of accounts not targeted via ABM methods.
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