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Why this LinkedIn Ad Works: 2 Key Tips for Success

The Point

For many B2B Marketers, advertising on LinkedIn is becoming a demand generation staple. At our agency , we’re seeing great results across a broad swath of clients from LinkedIn Sponsored Updates in particular, at a cost per lead similar to, or sometimes better than, traditional search marketing.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Marketingcloud – Marketing Cloud – An extension of SalesForce.com, an integrated way of utilizing SalesForce in the Cloud. B2BLeadBlog – B2B Lead Roundtable – B2B Lead Roundtable (MECLABS) reaches 9,000+ daily LinkedIn Group and Blog on: markting, lead generation, management, nurturing, research, case studies.

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11 Ways the iPad can be used for B2B Marketing (aka a list of App Store apps all B2B Marketers should be using)

Adobe Experience Cloud Blog

Enterprise solutions like Radian 6 could create an app that would make their social media monitoring tool very useful on the go- via an iPad- allowing companies to know what is being said about their product or service at all times. . CRM tools: An example of these are Oracle ‘ s and Salesforce.com’s mobile apps.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

Michelle Killebrew is the vice president and head of marketing at PwC New Ventures, an internal software service incubator. She specializes in go-to-market strategy, campaign optimization, and demand generation and has gained significant recognition for her innovative campaigns and effective processes in her strategic roles with IBM.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” ‘Nuff said. Abby Bailey. AbbyBailey. Lisa Cramer. LisaJCramer.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” ‘Nuff said. Abby Bailey. AbbyBailey. Lisa Cramer. LisaJCramer.