Account-Based Marketing Ad Targeting: Cookie or IP-Address?
NuSpark Consulting
JANUARY 14, 2017
The ad may be a video, automated pop-up or deep link ad attached to a mobile app. Targeting accounts by IP is the more sophisticated, ABM version of display targeting. We like DemandBase, Terminus, and Kwanzoo as ABM platforms. The right system can help your sales team build a successful customer base.
100 
Let's personalize your content