seo.co

MAY 16, 2021

For example, say you’re in the food industry and your competitor published a white paper on the health benefits of eating potatoes. You could publish a white paper on the benefits of eating quinoa. Ranking high in the search engine results pages (SERPS) only matters if users click on your link. Effective copy.

Paid Content 112

Paid Content SEO CMS Development SERP 112

Single Grain

JUNE 28, 2019

Group A sees your standard page with a 150-word product description; Group B is redirected to a duplicate of the page with a 400-word product description. If I shorten my URL structure, then Google will be able to understand my page’s content more easily, and therefore rank my shorter URLs higher in the SERPs ”.

SEO 104

SEO CTR Lead Scoring Lead Ranking 104

Single Grain

AUGUST 19, 2021

But with powerful international SEO strategies, your brand can evolve to rule in the global market (move over, Amazon!). Hreflang tags are also helpful in avoiding the duplicate content issue because you explicitly indicate that there are alternative pages on your domain. For example, webinars, white papers, emails, etc.,

SEO 98

SEO Optimization Lead Scoring Lead Ranking 98