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A Guide to Marketing Automation

Zoominfo

According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Prioritize Data Hygiene. As we said earlier, data hygiene can be one of the biggest obstacles to success when it comes to automation. Luckily, most vendors offer training as a part of your original investment.

article thumbnail

A Guide to Marketing Automation

Zoominfo

According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Prioritize Data Hygiene As we said earlier, data hygiene can be one of the biggest obstacles to success when it comes to automation. Luckily, most vendors offer training as a part of your original investment.