Remove Data Hygiene Remove Demonstrating Intent Remove Intent-based Leads Remove Segmentation
article thumbnail

Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance

DealSignal

But, in order to personalize messaging, you need fresh, accurate data to work with. For example, you may choose to segment email lists based on what the recipient’s role is at their company, what stage they are in the buyer journey, or even a combination of data points.

article thumbnail

Account-Based Marketing Strategies: 7 Tactics to Improve Performance

DealSignal

But, in order to personalize messaging, you need fresh, accurate data to work with. For example, you may choose to segment email lists based on what the recipient’s role is at their company, what stage they are in the buyer journey or even a combination of data points.