Writing on the Web

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Managing Your Newsletter Email List:5 Must-Do’s

Writing on the Web

Your list should now include the elements of your process. If you are considering a shopping cart or customer relationship management software (CRM), price is a consideration. CRM pricing is typically based on records (clients or prospects), users or a combination. Who does what, when, where, and how. How much will it cost?

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Is Your White Paper a Sales Pitch in Disguise?

Writing on the Web

When was the last time you read a white paper that added real value to your research process? While many companies still access vendor white papers, the majority say that they are typically just glorified sales pitches and do not provide any actionable insight that can be used in the research process. Alternatives.

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