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How to find and win your first 10 B2B customers

Lenny's Newsletter

PR can work, but rarely does. ” — Eilon Reshef , co-founder and CPO Coda had the same experience—finding their early customers through former colleagues and early employee connections: “My former colleague Noam Lovinsky was starting a company, and I said to him, ‘Hey, would you use Krypton [our name at the time]?