Remove CPM Remove Marketing Automation Services Remove Salesforce.com Remove SEM
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11 Ways the iPad can be used for B2B Marketing (aka a list of App Store apps all B2B Marketers should be using)

Adobe Experience Cloud Blog

For B2B marketers, you can expect the following tools will be useful on an iPad (and Smartphone): Social Media tools: Twitter apps, Facebook’s app, Google Buzz’s app, LinkedIn’s app are all useful to B2B marketers. CRM tools: An example of these are Oracle ‘ s and Salesforce.com’s mobile apps.

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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

EM : Email ABM : Account Based Marketing. A marketing approach that treats every company individually rather than as a mass of similar companies TAP : Targeted Accounts Program. SEM : Search Engine Marketing. May also refer to media buys that are paid for based on the number of clicks (as opposed to CPM).