Remove Cost per Acquisition Remove Research Remove Stats Remove Studies Remove Privacy
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Why Brands Are Failing with Identity Resolution—and What You Can Do About It

Martech Advisor

Joel Pulliam, SVP of product management at Conversant, dives into Epsilon-Conversant’s commissioned study on identity resolution to share what the findings mean for brands. So, we commissioned Forrester Consulting to conduct a study on identity resolution on our behalf. It’s almost 2020.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

While you should be tracking and analyzing your data based on previous campaigns, relevant advertising stats can offer valuable insights about your target audience’s behavior, help identify trends, interpret algorithms, and make data-driven decisions to optimize your campaigns. Statista ) The American pay-per-performance value makes up 24.4%

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies? If you were to check the number of pages indexed in Yahoo today, you would see that they have over 3,600 pages indexed. White papers?

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Why You Should Use Multiple Channels to Maximize Your Customer Acquisition. Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. 5 ) Personalization.