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The Top 35 Digital Marketing Acronyms You Need to Know

ClickDimensions

It is an important metric as it costs less to keep existing customers than to acquire new ones. CPA (Cost per acquisition)- A model where a business only pays for an action taken, such as a click, an impression, or a sale. CPA can be competitive which in turn leads to high costs.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

In the case of Facebook, once you sign up for an account and click agree, you have granted them non-exclusive, transferable, sub-licensable, royalty-free, worldwide rights to use any IP (intellectual property) content that you post on or in connection with Facebook (“IP License&# ). Now if importing a feed of content (e.g.

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PPC and Marketing Automation, Webinar Transcription

Lead Liaison

To watch “PPC and Marketing Automation” in its entirety, click here. Google AdWords Premier Partner, Ben Herman, and marketing automation expert, Chris Kipgen, team up to cover how using AdWords and marketing automation together can get you more conversions at the same or lower cost per acquisition.

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AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

SEO marketers and PPC advertisers can feed all that data into their marketing tool for effective predictive analytics, customer segmentation , trend identification, and sentiment analysis. Additionally, consider factors like cost, licensing terms and the ability to customize and integrate the platform with your existing workflows.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliates commonly use organic search rank and PPC marketing. Cost per action This method of paying for advertising, also known as pay per action, allows advertisers to pay agencies only when an ad does what the advertiser hoped it would, such as encourage clicks, impressions, signing up for newsletters or purchases.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliates commonly use organic search rank and PPC marketing. Cost per action This method of paying for advertising, also known as pay per action, allows advertisers to pay agencies only when an ad does what the advertiser hoped it would, such as encourage clicks, impressions, signing up for newsletters or purchases.