ClearVoice

DECEMBER 18, 2023

Click-through rates (CTR). CTR is a valuable metric to assess the effectiveness of your calls-to-action and the level of interest generated by your content. Pipeline Influence Pipeline influence involves tracking how content consumption correlates with the progression of accounts through the sales pipeline.

Account Based Marketing 52

Account Based Marketing ABM Top of Funnel Webinar Metrics 52

ClearVoice

DECEMBER 18, 2023

Click-through rates (CTR). CTR is a valuable metric to assess the effectiveness of your calls-to-action and the level of interest generated by your content. Pipeline Influence Pipeline influence involves tracking how content consumption correlates with the progression of accounts through the sales pipeline.

Account Based Marketing 52

Account Based Marketing ABM Top of Funnel Webinar Metrics 52

Convert

MAY 19, 2021

Paid advertisers focus on the image first, as it’s the initial touchpoint that gets the audience’s attention. Improving the images CTR is the biggest lift they can optimize for before they then test other things. The thing is the ‘mistake’ image got almost double the CTR of the control and the hypothesized treatment.

Conversion Rate 59

Conversion Rate Paid Content Conversion Tips 59

Anteriad

APRIL 25, 2023

Click-through rate Also known as CTR, click-through rate measures the number of clicks that visitors to your site make as they travel from one part of your website to the next compared to the number of page landings, emails, and other marketing efforts. If you link to an outside website, or one links to you, it is an external link.

Paid Content 95

Paid Content Sales Management Top of Funnel B2B Sales 95

Anteriad

APRIL 25, 2023

Click-through rate Also known as CTR, click-through rate measures the number of clicks that visitors to your site make as they travel from one part of your website to the next compared to the number of page landings, emails, and other marketing efforts. If you link to an outside website, or one links to you, it is an external link.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84