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Enter This Copywriting Contest and Win a Free Trip!

Convince & Convert

It’s our fourth annual copywriting contest, and the MarketingExperiments blog has partnered with Convince & Convert for this year’s copywriting challenge. Choose a Value Focus for Consumer Reports from below (or create your own) that you would like to test. How to Enter. Enter with a comment to this blog post.

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How to Set a B2B Marketing Budget That Works For You

Altitude Marketing

If your brand is lock-down rock solid, your positioning clear, your messaging persuasive, your visual identity polished and consistent, and your website is converting leads, you can skip to Step 2. It doesn’t matter if I’m at a networking event, fielding an inquiry from a prospect, or knee-deep in marketing strategy with a client.

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Delivering Episode 25: An Inside Look at Visual Editor in Litmus Builder

Litmus

They discuss how Litmus decides to build new features—include Visual Editor—and how email teams everywhere can embrace Visual Editor to scale production while allowing everyone to focus on their core skills. Jason Rodriguez: I was thinking about it, but I feel like that’s not a flattering term for the most part. So is that cool?