Habit, Prioritization and Complexity; The Roadblocks to Unlocking Programmatic’s True Potential
Adacado
JULY 4, 2017
marketing and creative departments had to improve collaboration on a more granular level. He wrote that marketers needed to be better at sharing their incredibly nuanced target audience and performance data with creatives. Complexity As programmatic marketing evolves so does its complexity. Habit, prioritization, and complexity.
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