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B2B Social Media Strategy and Executive Buy-in

Marketing Insider Group

JUNE 11, 2010

I link to some of the latest research from firms like emarketer, Forrester, Morgan Stanley and the Altimeter Group and cite popular social media experts like Charlene Li, Shannon Paul, Jay Baer and Jason Falls. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

Social Media 100
Social Media Buy Media Marketing & Strategy 100
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Why Is Search…So…Darn…Hard!

Marketing Insider Group

OCTOBER 14, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Not everyone in B2B “buys&# that they each hold a stake in search – Sales/Marketing/IT/Execs,etc. All rights reserved.

Paid Content 100
Paid Content Paid Search Agency Budget Programs Marketing Budget 100
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