Copyright Customer Satisfaction Forrester Telemarketing 
Marketing Insider Group
JUNE 11, 2010
I link to some of the latest research from firms like emarketer, Forrester, Morgan Stanley and the Altimeter Group and cite popular social media experts like Charlene Li, Shannon Paul, Jay Baer and Jason Falls. I explain the 5 steps required to gaining executive buy-in. Related Posts: Top Takeaways From Blogwell Philly 2010 Holy Cow!
Marketing Insider Group
OCTOBER 14, 2010
Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Some folks view online marketing, and its automation, as a catalyst for said alignment (see Forrester’s report by Jeff Ernst of a similar title).
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