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Remove Conversion Rate Remove POS Remove Sales Qualified Opportunity Related Topics
SQO CPL CPM Cost Per Thousand ROAS Psychographics CPC Cost per Lead MQL SEM More Related Topics >
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Making Sense of Marketing Acronyms: Part 1

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MAY 8, 2023

PQL (Product Qualified Lead) A lead who has shown interest in your product and is likely to buy. CVR (Conversion Rate) The percentage of people who take a desired action (such as making a purchase) on your website or landing page. POS (Point of Sale) The place where a customer makes a purchase, such as a store checkout.

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Lead Ranking Cost Per Thousand Ideal Customer Profiles Marketing Analytics Tools 26
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