Single Grain

APRIL 1, 2020

And when your lead-generation efficiency slows down, your sales take a hit. Leads will move through your funnel so that your conversion rates rise, and clients will hopefully no longer drop out and “use” you for as long as it suits them. It’s important to start by reviewing the efficiency of your existing channels.

Lead Generation 126

Lead Generation Lead Ranking Sales Management Sales Qualified Leads 126

Single Grain

APRIL 25, 2022

Testimonials. Look for customer testimonials on the agency's website as they are a measure of the their credibility in the market and determine how the company helped previous customers boost growth. Testimonials coming from reputable businesses are a green light that the PPC agency is one of the best in the market.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

SnapApp

MARCH 21, 2018

Early stage research is often related to solving a problem, like “how to optimize conversion rate”. For example, a super broad term like “conversion rate” could be related to money instead of marketing optimization, so you’d want to set “currency” as a negative keyword. . Top of the funnel (TOFU). Source ). . .

Top of Funnel 105

Top of Funnel Marketing Funnels Marketing Attribution Work Management 105