Biznology

MAY 29, 2013

This is a classic content marketing play, whereby you provide libraries of case studies, research reports, presentations, archived webinars, blog posts, how-to videos, and all manner of information intended to help visitors learn, and to present yourself as their trusted partner in that task. Sort of like the Boy Scout law.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

PureB2B

MAY 30, 2022

You’ll need to know the person’s first and last name, as well as their company domain name. You can search for emails of up to 2000 domains at once. NetFactor VisitorTrack. Like Lead Forensics, NetFactor’s VisitorTrack tool identifies companies visiting your website, helping you discover new opportunities from your site traffic.

Lead Generation 62

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 62

Martech

JUNE 27, 2023

Specifically: Content relevant to their immediate need. 3: Educational content Fill your site with useful, non-salesy information about your category and the problems your customers are looking to solve. Make it easy for the content to be found. Include testimonials, wherever possible, in connection with your content strategy.

Marketing Websites 100

Marketing Websites Marketing Management Peer-to-peer netFactor 100